Organic SEO only carries the full legal and white hat methods that are implemented for promoting an online business site. This will populate links for a website all over the web to gain more exposure to a targeted audience.
Then, if there are legal methods that internet marketers can adopt, there are also illegal ways to promote sites. And these will specifically trigger the search engines to ban your site or blacklist you so you can get lost in oblivion quickly. These are big No-no’s in the world of search optimization. We call them the black hat techniques.
No Using Trademark Keywords In Your Domain Name
Having thoughts of registering a domain that involves a trademark? Incorporating a good brand name into your domain name is prohibited because it will cause confusion for consumers.
No Using Trademark Keywords in META Tags
I once worked on a site that sold a brand of high end building brick toys. The site name contained the brand name, and naturally, the META tags used the same keywords, in the name of optimization. The owner got sued by that toy company and ordered relinquishing ownership of the said website. So, in order to avoid wasting your efforts and investments on a good website, no using trademarked names in META tags.
No Hidden Text and Links
It might seem old school advice but some websites are still doing this method despite warnings. It might be harmless to consider since texts are not visible to readers, only for search engines. More caution should be practiced when dealing with search spiders because Google and big search engines are progressively getting more refined in catching offending sites that contain hidden texts and links. You’ll likely be removed from search engine index.
The sensible SEO webmaster knows that there is no easy way towards getting popularity. You must do the ethical ways of optimization even if it means that you have to spend more hours on your internet marketing program.
When you need reliable and organic search engine optimization to boost your site, hire a good SEO company to ensure that you get visible the right way.
